Privacy Policy
Effective Date: July 16, 2026
Optimal Loading Physio LLC ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, schedule services, or communicate with us.
Information We Collect
We may collect the following personal information that you voluntarily provide:
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Name
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Phone number
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Email address
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Mailing address (when applicable)
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Appointment and scheduling information
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Health-related information voluntarily provided by you
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Other information submitted through our website forms or communications
We collect only the information necessary to provide our services and communicate with you.
Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to improve website performance, analyze website traffic, and enhance your browsing experience. Cookies may be used by our website platform, scheduling software, analytics providers, and advertising platforms.
You may disable cookies through your browser settings; however, certain website features may not function properly.
Website Analytics
We may use analytics services, such as Google Analytics or similar tools, to better understand how visitors use our website. These services may collect anonymous information including browser type, device information, pages visited, and time spent on our website. This information helps us improve our website and services.
How We Use Your Information
We use your information solely to:
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Schedule and manage appointments
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Communicate regarding your care
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Send appointment reminders
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Respond to inquiries
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Provide patient support
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Improve our website and services
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Comply with applicable legal and regulatory requirements
We do not sell, rent, or share your personal information with third parties or affiliates for marketing or promotional purposes.
SMS Text Messaging
If you consent to receive SMS messages from Optimal Loading Physio LLC, you may receive text messages regarding:
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Appointment reminders
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Scheduling updates
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Care-related communication
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Account notifications
Message frequency varies.
Message and data rates may apply.
You may opt out at any time by replying STOP.
Reply HELP for assistance.
Your mobile phone number and SMS consent will not be shared with third parties or affiliates for marketing or promotional purposes.
HIPAA & Health Information
As a healthcare provider, Optimal Loading Physio LLC handles Protected Health Information (PHI) in accordance with applicable federal and state privacy laws, including the Health Insurance Portability and Accountability Act (HIPAA), where applicable.
Please do not submit sensitive medical information through general website contact forms unless specifically requested. Medical information is maintained within secure healthcare systems designed to protect patient privacy.
Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or misuse. While no method of electronic transmission is completely secure, we strive to protect your information using industry-appropriate security measures.
Third-Party Services
We may use secure third-party service providers to help operate our business, including scheduling software, electronic medical record systems, payment processors, website hosting, and communication platforms.
These providers are contractually obligated to maintain the confidentiality and security of your information and may only use your information to provide services on our behalf.
Data Retention
We retain personal information only for as long as necessary to provide our services, comply with applicable legal obligations, resolve disputes, and enforce our agreements.
Children's Privacy
Our website is not directed toward children under the age of 13. We do not knowingly collect personal information from children through our website.
Your Rights
You may request to:
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Review your personal information
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Correct inaccurate information
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Update your communication preferences
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Opt out of non-essential communications
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Ask questions regarding how your information is used
To make a request, please contact us using the information below.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page along with the updated Effective Date.
Contact Us
Optimal Loading Physio LLC
324 Raritan Ave, Suite 114
Highland Park, NJ 08904
Phone: 732-290-5866
Email: info@optimal-loading.com